productmanagement

Bantrr contains hundreds of articles relevant to B2B SaaS, Cloud, and Technology organizations on topics such as building creating categories, brand awareness, demand generation, and the modern sales team. There’s also lots of content for CMO-level issues such as budget, talent, and strategic planning.

Bantrr is authored by Steve Keifer, a CMO who has led marketing and product at six different SaaS, cloud, and technology organizations over the past 20 years.