I recently finished reading Jeff Howe’s book Crowdsourcing. One of the key takeaways…
Steve KeiferMay 8, 2010
It's Earth Day this coming Thursday. In preparation for a presentation I am…
Steve KeiferApril 19, 2010
I was walking through the Newark airport last night when I noticed a…
Steve KeiferMarch 23, 2010
In today’s B2B environment, the web has become the dominant platform for marketing.…
Steve KeiferMarch 11, 2010
I recently finished reading Ken Auletta’s book Googled. Unlike many of the Google…
Steve KeiferMarch 2, 2010
Getting Real is a must read for all marketers. The impact Agile Development…
Steve KeiferFebruary 11, 2010
One of my fondest memories of the Dot Com era was the hype…
Steve KeiferFebruary 5, 2010
Like many people I know I continue to struggle to find the value…
Steve KeiferFebruary 4, 2010
Chris Anderson’s Free is a must read for anyone responsible for pricing, strategy…
Steve KeiferJanuary 9, 2010
