Tag: iphone

Every Marketing Department should buy a New iPhone

Today was the official launch of the new Apple iPhone 4 in several countries around the world. Judging by pre-order sales it appears that Apple has lived up to its statement that “This changes everything again.” Regardless of how quickly IT organizations embrace the Apple device, there is one group of people within technology organizations who need to have access to the iPhone. Which one? The marketing organization, of course. There are two primary users within marketing – the communications group and product management, which should both have access to these devices.

iPhone, Blackberry and Kindle will Compete

There are a number of additional features introduced with the Kindle 2.0 that foreshadow a future intent to compete with Apple’s iPod and RIM’s blackberry to be the preferred mobile computing device. In this post, I outline four features that Apple and RIM should be concerned about.