Tag: Social Networking

Sajak’s Law of Technology Marketing

If you are in the technology sector you are probably familiar with Moore’s law, which describes the exponential advances in computing hardware that have occurred over the past 50 years. Specifically, Gordon Moore, who was one of the co-founders of Intel, observed that the number of transistors that can be placed on an integrated circuit doubled every two years. There have been several adaptations of Moore’s law in other computing sectors. For example, Butter’s Law describes how the amount of data coming out of an optical fiber doubles every nine months. In this post, I will introduce a new principle in technology marketing which I refer to as Sajak’s law, named after the host of the popular game show Wheel of Fortune.