Contrary to popular belief, podcasts were not named after Apple’s revolutionary iPod device. …
Steve KeiferAugust 23, 2010
In my last post, I described Paul Revere as an historical case study…
Steve KeiferAugust 10, 2010
On the night of April 18th, 1775, Paul Revere was instructed to ride…
Steve KeiferAugust 2, 2010
Over the past year there have been a series of very high profile…
Steve KeiferJuly 20, 2010
Innovation is without question the buzzword of the year in 2010. Every tradeshow…
Steve KeiferJuly 6, 2010
Today was the official launch of the new Apple iPhone 4 in several…
Steve KeiferJune 25, 2010
In just over four months from today, marketers around the world will have…
Steve KeiferJune 6, 2010
The ROI from exhibiting or sponsoring a tradeshow is increasingly being questioned by…
Steve KeiferMay 26, 2010
I believe that every marketing executive needs to become knowledgeable about the environmental…
Steve KeiferMay 18, 2010
