37 Signals book, Getting Real, recommends judging potential technology hires based upon their…
Steve KeiferFebruary 21, 2010
One of my fondest memories of the Dot Com era was the hype…
Steve KeiferFebruary 5, 2010
Like many people I know I continue to struggle to find the value…
Steve KeiferFebruary 4, 2010
Chris Anderson’s Free is a must read for anyone responsible for pricing, strategy…
Steve KeiferJanuary 9, 2010
Ideally, you should hire industry marketing personnel from other technology vendors. Alternative options…
Steve KeiferJanuary 5, 2010
There are numerous examples of free services offered in other digital goods markets…
Steve KeiferDecember 23, 2009
The Big Switch is extremely well written, with lots of fascinating historical stories…
Steve KeiferDecember 14, 2009
Google encourages its employees to spend 20% of their time on creative endeavors…
Steve KeiferDecember 8, 2009
If you have not picked up a copy of World Wide Rave I…
Steve KeiferNovember 30, 2009
